A Legacy Forged in Passion & Innovation
Our journey is one of relentless innovation. In 2016, we ignited a cultural phenomenon with the launch of National Tea Day, coinciding with the Queen’s official birthday, a testament to tea's enduring place in British heritage. This was followed by FesTeaVal, the UK's first dedicated tea lover's event, solidifying our position as pioneers in the tea revolution. Today, National Tea Day resonates across digital landscapes, capturing billions of impressions and igniting a global conversation.
A TAPESTRY OF TEA WHERE TRADITION MEETS TRANSFORMATION
Imagine a world where tea transcends the ordinary, becoming a vibrant narrative woven with passion, innovation, and purpose. This is the world we’ve cultivated at The Tea Group. Our story began not just with the founding of National Tea Day, a phenomenon that paints the UK in hues of tea-infused celebration, but with a deeper, more profound vision: to curate a collection of world-class specialty teas, a symphony of flavours crafted predominantly by the remarkable women who shape the industry. We’ve brought these exquisite blends to the world’s most iconic luxury hotels, transforming teatime from a simple ritual into an immersive, multi-sensory experience.
Beyond the Brew A Revolution in Every Cup
Shaping the Future of Tea Experiences
At the Forefront of Ethical and Sustainable Tea Solutions
We invite you to join us on this extraordinary journey. Discover the transformative power of tea and become a part of our narrative
CHARITEA & TOGETHERNESS
Giving back through the power of teatime is very important to The Tea Group. We believe in the strength of humanity and that bringing people together for a good chat while enjoying a cup of tea really can make a difference. Talking is often the best way to make things better in so many ways and there’s a lot of truth in the old saying, ‘a problem shared is a problem solved’. Through a variety of programmes, we aim to give back and nourish the world with love and tea.