Igniting People's
Passion For Tea
Although we are proud founders of the annual teatime phenomena National Tea Day, our greatest achievement is the curation of our world class international speciality tea brand collection created predominantly by women in tea, serving the most iconic luxury hotels around the world. Enjoy inspiring, immersive, interactive teatime experiences that go far beyond your traditional brew to embrace wellbeing, sophisticated food pairings, cocktail mixology and bespoke gifting. Explore the amazing breadth of choice and variety that our world of artisan tea, cold brews and herbal infusions has to offer. Discover organic, sustainable, ethically sourced teas of outstanding quality and exemplary taste for happiness, health and adventure. Celebrate the power of women in tea in bringing us together to create the most memorable of experiences.
"Celebrate the power of tea in bringing us together to create the most memorable of experiences."


Leading A Tea Revolution
Established in 2016, on 21st April we launched National Tea Day, The Queen’s official birthday, to raise awareness of tea and its very special place in British culture. This was closely followed in 2017 by FesTeaVal, the UK’s first-ever dedicated tea lovers event. Celebrating all things tea, National Tea Day has now become the top trending hashtag on the day itself, accruing billions of media impressions.
Our mission is to help develop people’s perception of tea, cold brew and herbal infusions. Providing immersive, interactive tea-time experiences that go far beyond your traditional brew to embrace wellbeing, sophisticated food pairings, and cocktail mixology through engaging tea events, workshops and campaigns both in-person and online via Social Media.
Inspirational Tea Service Solutions
Tea is the most popular drink in the world after water and is the one beverage that can be enjoyed at all times of the day for happiness, health and adventure. We are proud of the history and traditions of tea, respectful of the role tea plays in so many different cultures and passionate about delivering exceptional consumer experiences in innovative, relevant and modern contemporary formats that appeal to a new generation of tea drinkers.
As a result of our artisan brand nurturing programme, we are fortunate to sit on the intersection between consumer, brands and trade. Delivering sustainable, ethical and inspirational tea service solutions for the hospitality and retail sector. Partnering with leading hotels and supplying tea solutions in the UK, Europe, The Middle East, Asia and the Americas. Working on government tea transformation initiatives and national educational and development programmes. Long live tea!

